Each year, the Everglades Seafood Festival brings more than 50,000 people together in Everglades City. When the festival organizers needed assistance with their webpage and marketing, Paradise Web jumped in to help with advertising – including social media, print, and radio – as well as website design and maintenance, and sponsorship management.
During our first year collaborating with the festival, their social media pages received phenomenal engagement, including their largest Facebook event page turnout to date:
- 900,000+ people saw Facebook content
- 2,000+ new Facebook followers
- 18,000+ people responded to the Facebook event
Paradise Web designed a number of marketing graphics for the client to use across social media, email, and print mediums, and helped manage their website, social media conversations, and sponsorships.
For this year’s event, the Everglades Seafood Festival needed a new website that could accommodate a lot of information on a single page, including the festival dates, cost, band lineup, schedule, directions, parking information, vendor information, social media links, and more. Paradise Web seamlessly pulled the information together in a way that was easy to navigate for festival-goers. We updated and maintained the website for the duration of the event season.
Additionally, Paradise Web helped manage the client’s sponsors, including keeping an organized record of sponsor levels, gathering sponsor logos, and promoting the sponsors on their website, press releases, social media, and other marketing materials. Our efforts ensured that sponsors received the attention they deserved, while providing attendees with all the information they needed to get the most out of the festival.